Marketing
Increase your sales
Increase your sales using psychology Traditionally, gifting a customer happens after the purchase. A little goodie or membership or some kind. Free samples are given
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Increase your sales using psychology Traditionally, gifting a customer happens after the purchase. A little goodie or membership or some kind. Free samples are given
Immersive CX by speaking to the senses When customers have a positive experience with a product, a store or a restaurant, there are more likely
The effect of pricing on perception You have probably heard of the 4p´s in marketing. Product, Price, Promotion, Place. Those four words give a rough
Why we buy what we buy Every day, people decide to buy something that is more expensive than something else even though it fulfils the
Somatic markers and the decision-making process Your brain needs to filter information. It needs to filter almost everything we perceive before we consciously can even
Advertisement strategies Quantitative versus Qualitative strategy As a consumer, you encounter on average 3.000 Ads a day. Because most of the ads are not of
Define your demand Defining the type of demand for your product is important to writing a proper marketing plan. It is basically to find out
How to write a marketing plan Several steps need to be taken to write a proper marketing plan. The wonderful thing is that they all
The essence of who we are. When we talk about branding, I like to compare a brand to a person. This comparison is as common
Introduction Strong brands and communication acts to 95% on the implicit systems of our brain. Brand codes are the signals people receives when encountering your